Facebook is still the hottest (and most difficult) marketing game in town. These articles provide some strong how-tos and ideas to improve your presence and engage your fans.
Facebook 101 for Business: Your Complete Guide
You will find this article helpful, even if you are already using Facebook as a marketing tool. The first half covers how to adjust the privacy settings on your personal profile to prevent any questionable info getting out to your business contacts. I get asked this question all the time and this walks you through the process step-by-step. It is a must-read for anyone using Facebook for business.
8 Powerful Ways to Use Facebook Landing Tabs
I have been talking a lot lately (both in this blog and in person) about jazzing up your Facebook business page. Custom landing tabs are the absolute best way to make your page stand out and grab visitors’ attention. Read this article for ideas on using landing tabs in your Facebook business page.
The Inside Scoop on How Intel Manages Its Facebook Page
I was skeptical when I first started reading this article. Intel is such a large company that I wondered if anything that they did (with their giant budgets) would be realistic for more small business clients. The theme of the article is engagement and that is something that can be done with any budget. If you are having trouble engaging your fans (getting them to respond to you), then this article will give you some ideas on how to solve that problem.
