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Posts Tagged ‘facebook’

15
Mar 2011
Posted by Jasmine
0 comments

How to Create a Killer Facebook Page Webinar

Getting the video converted for the website turned out to be a slightly larger chore than anticipate. Better late than never, we say! This is the video from our January Webinar “Create a Killer Facebook Page.” If you have questions, please post them in the comments area below and we get an answer for you.

Posted in: Blog, Internet marketing, Marketing

09
Mar 2011
Posted by Jasmine
0 comments

The New Facebook Business Page

It has been about two weeks since Facebook announced and began to roll out some pretty major changes to their pages offering. To get you off and running, we have selected some tidbits for our favorite resources create a Facebook Business Page Upgrade a quick start guide.

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Posted in: Internet marketing, Marketing

15
Dec 2010
Posted by Jasmine
1 comment

The Easiest Way To Lose Your Fan Page

http://blog.hubze.com/the-easiest-way-to-lose-your-fan-page

Facebook has been evolving the business page admin settings for some time now. Watch out for this latest update—it makes it easier to change the master admin (page creator) but could also leave you without control over your page. Anyone who has a Facebook business page needs to read and understand this article.

Posted in: Blog

03
Nov 2010
Posted by Jasmine
0 comments

Weekly Roundup: Google Places Changes Local Search and Getting the Most from Facebook

Google Place Search Changes the Local Game Again

I have been watching Google places and local search for most of this year mainly because I see its power to beat weak organic search results. Google moved the placement of the local seven box below the first three organic search results earlier this year which clearly indicates that they see the opportunity here too. This new iteration of Google Places takes it a step further and integrates the local search results with organic. This means a business can get a top spot in a Google search with very little effort—the optimization of their places account and few small changes to their website. Read my series “Optimize Your Business for Local Search” to learn exactly how to do this.

Ra Ra Wrong. How Facebook’s Cheerleaders Are Blowing Smoke

If your marketing strategy rises and sets on your Facebook Business Page and getting more “likes,” then this article should be a wake up call. Jay Baer raises an excellent point—Facebook pages are not a very effective marketing channel. Don’t get me wrong, we create custom Facebook pages all the time for clients and I’m not saying to completely abandon them or that they are a waste of money. The point here is that they are just a part of an overall, comprehensive marketing plan/campaign. Facebook business pages should never be the entire plan or campaign.

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Posted in: Blog, Internet marketing, Marketing, Marketing tips, Trends

20
Oct 2010
Posted by Jasmine
0 comments

Weekly Roundup: Facebook Groups, Ads and Apps

New Facebook Groups Could Be Big for Business

Oops! Mark did it again…That’s right Facebook rolled out more new stuff last week. Normally I wouldn’t pay a lot of attention to the hype this new groups feature has got me thinking thanks to this article. It certainly provides a way to connect more closely with targeted groups in your business. (And not that groups are anything new, hello Google, LinkedIn, and Yahoo.) However, there are a lot of people on Facebook and many of them only want to be on Facebook so it is worth taking a look.

7 Tips to Mastering Facebook Advertising

I have been talking with several clients about the power Facebook advertising especially when you need to reach a very specific audience. In fact, I just helped a client set up her first campaign last week. She was more than a little confused by the process and I found it timely to see this article published. If you are thinking about dabbling in Facebook ads or just want to know more, this a great article to get you started.

How to Turbo-Boost Your Facebook Page With Apps

If you have been struggling with what to do with your Facebook page or how to really get your fans involved, check out this article. It has a couple of nuggets—I specifically ate up the idea of hosting weekly live chats on your page. What an excellent way to connect with current customers whether it is for product support, to share something new, or just chat. The post is available both in text and video format so you can pick the format that is best for you.

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Posted in: Blog, Marketing, News

29
Sep 2010
Posted by Jasmine
0 comments

Weekly Roundup: Facebook Places

I only have two articles this week but on a pretty important topic, Facebook Places. Use the extra time to start or claim your own places listing. To help you out, I’m including a link to the official Facebook Places FAQ.

5 Reasons Why Facebook Places Is Kind of a Big Deal

If you aren’t familiar with Facebook Places yet, then this article will get you started. It gives some basics about Places and why it’s a big deal for businesses.

The Video Guide to Facebook Places for Businesses

This video not explains what Facebook Places means to your business it also discusses privacy settings (something you should pay special attention to on Facebook).

Posted in: Blog, Marketing, Resources

25
Aug 2010
Posted by Jasmine
0 comments

Weekly Roundup: All About Facebook

Facebook is still the hottest (and most difficult) marketing game in town. These articles provide some strong how-tos and ideas to improve your presence and engage your fans.

Facebook 101 for Business: Your Complete Guide

You will find this article helpful, even if you are already using Facebook as a marketing tool. The first half covers how to adjust the privacy settings on your personal profile to prevent any questionable info getting out to your business contacts. I get asked this question all the time and this walks you through the process step-by-step. It is a must-read for anyone using Facebook for business.

8 Powerful Ways to Use Facebook Landing Tabs

I have been talking a lot lately (both in this blog and in person) about jazzing up your Facebook business page. Custom landing tabs are the absolute best way to make your page stand out and grab visitors’ attention. Read this article for ideas on using landing tabs in your Facebook business page.

The Inside Scoop on How Intel Manages Its Facebook Page

I was skeptical when I first started reading this article. Intel is such a large company that I wondered if anything that they did (with their giant budgets) would be realistic for more small business clients. The theme of the article is engagement and that is something that can be done with any budget. If you are having trouble engaging your fans (getting them to respond to you), then this article will give you some ideas on how to solve that problem.

Posted in: Blog, Marketing, Resources

21
Jul 2010
Posted by Jasmine
0 comments

Weekly Roundup: Branding, Facebook Success and More From Blogs

This week’s roundup is a strange mix of marketing advice and how-tos. I am not going to say more than that…read on and judge for yourself.

Mundane Marketing Magic
This article caught my attention because I have recently been asked to bid on a re-branding project and have the topic on my mind. It is a good reminder because I get so caught up in the day-to-day tasks of running a business that I forget that everything I do is a reflection of my brand. When I am on a deadline I am more worried about getting stuff done, than how I am doing it reflects on my company. This article is a good reminder that everything we do in our business is marketing and should reflect your brand.

Hiring a Designer? Eight Things to Look For
If you are thinking about re-branding your business or simply creating a new marketing piece, changes are you will need the help of a graphic designer. Use this article to help you pick a good one!

4 Proven Steps to Facebook Page Success
As a nod to our two very successful Facebook Page workshops last week, this article will help you get started if you find yourself struggling with what to put on the page. It presents a simple formula and makes it easy to make a great Facebook Business Page.

3 Simple Ways to Re-purpose Your Blog Posts for More Exposure
If you are already blogging, then pat yourself on the back. Simply put, it is the easiest, quickest way to make your website a traffic magnet. This article gives you ideas of how you take those posts and give them legs—submitting posts to article directories (linking opportunity anyone?), creating an audio version, or share it with the world.

Posted in: Blog, Marketing, Resources

16
Jul 2010
Posted by Jasmine
1 comment

Change the Name of a Tab in Your Facebook Business Page

We had a great turn out at our Facebook Business Page workshop this week. During the workshop a question came up that we could not answer right away. Here it is now:

Q: How do I change the name (title) of my custom landing page (Boxes) tab?

A: You can edit the name of the tab in the application settings.

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Posted in: Blog, Marketing tips

12
Jul 2010
Posted by Jasmine
2 comments

Create a Killer Facebook Business Page Presentation

Preview the slides for our Create a Killer Facebook Page workshop. It is a great visual to compliment our blog series Create a Killer Facebook Page.

Create a Killer Facebook Fan Page on Prezi

Posted in: Blog, Marketing tips, Resources