Every Business Needs a Fan Club
With the online tools available today, creating a loyal base of followers is easier than ever. But just because you can, does it mean that you should?
Weight Watchers for Your Marketing
As much as I hate to admit it, I recently joined Weight Watchers. While business has been growing like crazy so has my waistline. My usual weight loss techniques weren’t working so I decided to give Weight Watchers a try. While I was setting up my profile, I marveled at the ease of the points [...]
It’s never to late to say “Hello, again”
A few tips to help you get back in touch with a client or prospect For those of you have been subscribers for a while, you may have noticed that this newsletter is a little later than usual. I have to say it’s not late due to my lack of trying. I have been working [...]
Make connections that will grow your business
This fall I attended a luncheon at my local chamber of commerce and the
presenter gave a great talk on making the most of networking events. He said
one thing that really stuck with me: “You want to be the person that
everyone wants to invite.” This season of holiday parties has me thinking
even more about his advice. What qualities make up the type of people that everyone wants at a party?
Marketing tips for uncertain times
Five low-cost ideas to promote your business Unless you have been living and working under a rock for the past few months, you know that we are facing a lot of uncertainty in our economic future. These times can be especially scary for those of us in the trenches—the small business owner. To help safe [...]
How are you marketing your meatball?
Most small business owners are in the business of selling meatballs—those tried and true products and services that we use every day. These items are mainstays of our lives but don’t call out for excitement, especially online buzz. But as we have all seen, online buzz builds businesses and brands and can make their owners [...]
