Solid research is key to success in the SEO game. Unfortunately, it is not the easiest thing for a business owner to do on their own. The process can be a little complicated and absolutely time consuming and the best tools are not cheap. However, this article lists 5 solid tools for marketing research that are free. I especially recommend the YouTube Keyword Tool and WordTracker Question Search for anyone who is blogging (video or text) and wants to keep their post relevant and optimized to pull in traffic.
If you have just considered adding a blog or already have one but not sure about its use, then read this article. I love the idea of your blog being an online hub especially if the blog is integrated within your website. It is the perfect place to collect resources to share and post your own news and thoughts. If it is built within your website (not a separate site) then it also serves as tool to draw visitors further into the site and encourages repeat visits. It becomes not just an education tool but also a lead capture system.
Now that you are fired up about blogging, you may need a little help creating awesome content. This article offers five easy to follow and common sense tips for creating outstanding blog content. It is a must read for anyone who is blogging or thinking about starting one.
Blog Your Way to Corporate Success
Though it is a book review for “Corporate Blogging for Dummies,” this post has a nice voice, a few useful tips and a funny intro about spam comments that all business bloggers can relate too. The article is worth a read as is the book for anyone starting out or feeling frustrated.